
{"id":15012,"date":"2022-06-06T13:17:00","date_gmt":"2022-06-06T10:17:00","guid":{"rendered":"https:\/\/blog.travelpayouts.com\/en\/?p=15012"},"modified":"2025-12-03T17:24:50","modified_gmt":"2025-12-03T14:24:50","slug":"how-to-build-a-white-label-travel-website","status":"publish","type":"post","link":"https:\/\/www.travelpayouts.com\/blog\/how-to-build-a-white-label-travel-website\/","title":{"rendered":"How to Build a White Label Travel Website"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">What is a White Label?<\/h2>\n\n\n\n<p><a href=\"https:\/\/support.travelpayouts.com\/hc\/en-us\/categories\/115000474487-White-Label\">White Label<\/a> is a search tool that allows users to see search results right on your website, in a mobile application, or on a landing page, which is very convenient and time-saving. Without White Label, users need to go to a metasearch engine, such as Aviasales or Skyscanner, to perform their search.<\/p>\n\n\n\n<p>Some platforms provide webmasters with White Label free of charge, while, in other cases, you might need to pay for access.<\/p>\n\n\n\n<p>So, how does a White Label work? As an out-of-the-box solution, White Label offers affiliates an opportunity to drive conversions without development of their own. Basically, a White Label includes two elements:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>On the showcase page, users can check affiliate offers, such as flight tickets, according to their search. You can also add some relevant content, guidelines, customer testimonials, etc.<\/li>\n\n\n\n<li>The back end contains offers from advertisers in the form of XML feeds that are automatically updated according to the latest information from merchants. With White Label, you can save yourself from the need to manually upload product feeds, update flight statuses, etc.<\/li>\n<\/ul>\n\n\n\n<p>In other words, installing a travel White Label will allow you to create a fully-featured travel affiliate store and earn <a href=\"https:\/\/www.travelpayouts.com\/blog\/how-to-create-a-passive-income-online\/\">passive income<\/a> with your website. Furthermore, a White Label will help you attract traffic from search engines to your website.<\/p>\n\n\n\n<p>So, how can integrating a travel White Label be advantageous for partners? Here are some benefits to consider:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>With White Label, you can create <a href=\"https:\/\/travelpayouts.com\/blog\/how-to-build-a-travel-search-engine-website\/\">a flight and hotel search engine<\/a> right on your website or mobile app. Don\u2019t let users slip away because of a long booking process. Help them find the best deal right on your travel website.<\/li>\n\n\n\n<li>Enhance the search experience even more with a wide range of travel planning tools from filters to offer comparisons to advanced search, etc.<\/li>\n\n\n\n<li>Improve your brand recognition. Through the process of planning a trip and making a booking, the user will see your brand name and design.<\/li>\n\n\n\n<li>Accommodate local audiences by displaying content and travel deals in their native languages.<\/li>\n\n\n\n<li>In contrast to banners and other promotional materials, White Label solutions do not get hidden by ad blockers.<\/li>\n\n\n\n<li>White Label requires little maintenance once it is set up, in comparison to native advertising.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">How to Create a White Label<\/h2>\n\n\n\n<p>Setting up a White Label will require basic programming skills. There are basically two ways to host a White Label travel website: on the primary domain or on the subdomain.<\/p>\n\n\n\n<p>To set a White Label on your primary domain, access the control panel of your hosting plan and create a 301 redirect of the domain. From there, create a CNAME record for the subdomain by pointing your main website to your White Label.<\/p>\n\n\n\n<p>To set a White Label on the subdomain, create a CNAME record for the domain in the DNS settings of your host. You don\u2019t need to create the subdomain. You only need to direct the DNS to point to the subdomain. Keep in mind that it may take up to 72 hours for changes to become active.<\/p>\n\n\n\n<p>Some White Labels allow you to create a mobile app with your own color settings, logo, name, etc. As the share of traffic from mobile devices is growing and already <a href=\"https:\/\/www.statista.com\/statistics\/277125\/share-of-website-traffic-coming-from-mobile-devices\/#:~:text=Mobile%20accounts%20for%20approximately%20half,consistently%20surpassing%20it%20in%202020.\" target=\"_blank\" rel=\"noopener\">accounts for over 50%<\/a>, in many cases, creating and monetizing a mobile application can be a lucrative idea.<\/p>\n\n\n\n<p>Another approach is to build a dedicated travel landing page, integrate a White Label into that page, and drive your traffic there. On that same topic, <a href=\"https:\/\/travelpayouts.com\/blog\/travel-landing-pages\/\">check out<\/a> our compilation of the best free hotels and flights travel landing pages.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">White Label Examples<\/h2>\n\n\n\n<p>To help you find inspiration, we\u2019ve shared a few White Label examples below. With these travel and <a href=\"https:\/\/www.travelpayouts.com\/brands-directory\/flights\">flight affiliate programs<\/a>, you can easily access and integrate a White Label into your website or page.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Travelpayouts\u2019 White Label<\/h3>\n\n\n\n<p>With Travelpayouts\u2019 White Label, you can take advantage of the company\u2019s ten years of expertise in the travel niche and allow your website users to conduct flight ticket and hotel searches directly on your website. On the screen below, you can see a <a href=\"https:\/\/whitelabel.travelpayouts.com\/?locale=en\">demo<\/a> of the travel White Label website that you can create with Travelpayouts\u2019 technology. This solution allows for advanced customization, so you can tailor it to your audience and brand to attract more travel bookings.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"604\" src=\"http:\/\/travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/travelpayouts-white-label-1024x604.png\" alt=\"Travelpayouts' White Label\" class=\"wp-image-15013\" title=\"Travelpayouts' White Label\" srcset=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/travelpayouts-white-label-1024x604.png 1024w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/travelpayouts-white-label-300x177.png 300w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/travelpayouts-white-label-768x453.png 768w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/travelpayouts-white-label-827x488.png 827w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/travelpayouts-white-label-416x245.png 416w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/travelpayouts-white-label.png 1029w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Travelpayouts&#8217; White Label<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">White Label from Kiwitaxi<\/h3>\n\n\n\n<p>Another good example of a White Label widget can be found in <a href=\"https:\/\/www.travelpayouts.com\/en\/offers\/kiwitaxi-affiliate-program\">the Kiwitaxi affiliate program<\/a>. This widget allows you to place a search form on your website that allows visitors to find the best transfers just by typing in their travel destination and point of departure. Customize the results by choosing a language, currency, country, as well as departure and arrival points to display on your website.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"973\" height=\"274\" src=\"http:\/\/travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/white-label-widget-from-kiwitaxi.png\" alt=\"White Label widget from Kiwitaxi\" class=\"wp-image-15014\" title=\"White Label widget from Kiwitaxi\" srcset=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/white-label-widget-from-kiwitaxi.png 973w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/white-label-widget-from-kiwitaxi-300x84.png 300w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/white-label-widget-from-kiwitaxi-768x216.png 768w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/white-label-widget-from-kiwitaxi-416x117.png 416w\" sizes=\"auto, (max-width: 973px) 100vw, 973px\" \/><figcaption class=\"wp-element-caption\">White Label widget from Kiwitaxi<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">White Label from Localrent.com<\/h3>\n\n\n\n<p>With <a href=\"https:\/\/www.travelpayouts.com\/en\/offers\/localrent-affiliate-program\">the Localrent.com affiliate program<\/a>, partners can promote local car rentals around the world. The brand\u2019s White Label solution allows you to display available car options right on your website so visitors can find the right car for their trip and make a booking on your travel blog. You can also customize the solution by choosing the language, country, and city to display on your website.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"467\" src=\"http:\/\/travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/white-label-from-localrent.png\" alt=\"White Label from Localrent\" class=\"wp-image-15015\" title=\"White Label from Localrent\" srcset=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/white-label-from-localrent.png 1000w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/white-label-from-localrent-300x140.png 300w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/white-label-from-localrent-768x359.png 768w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/06\/white-label-from-localrent-416x194.png 416w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\">White Label from Localrent<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>White Label travel websites are increasingly being adopted by travel webmasters and online entrepreneurs all around the world. These are pre-optimized and ready-to-go solutions that allow webmasters to earn more profits with little investment. White Labels provide numerous benefits from increased sales to faster business growth to easy scaling. So, how can you create a travel website and drive sales using a White Label solution? Read on to learn more about the features and benefits of White Labels as well as instructions on how to set up a White Label on your website and alternatives that allow you to earn on flight and travel deals.<\/p>\n","protected":false},"author":43,"featured_media":15021,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_eb_attr":"","footnotes":""},"categories":[7],"tags":[26],"class_list":["post-15012","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advices","tag-blog"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/posts\/15012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/users\/43"}],"replies":[{"embeddable":true,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/comments?post=15012"}],"version-history":[{"count":14,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/posts\/15012\/revisions"}],"predecessor-version":[{"id":29174,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/posts\/15012\/revisions\/29174"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/media\/15021"}],"wp:attachment":[{"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/media?parent=15012"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/categories?post=15012"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/tags?post=15012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}