
{"id":17386,"date":"2022-12-05T14:17:12","date_gmt":"2022-12-05T11:17:12","guid":{"rendered":"https:\/\/www.travelpayouts.com\/blog\/?p=17386"},"modified":"2025-07-23T17:07:47","modified_gmt":"2025-07-23T14:07:47","slug":"why-affiliate-widgets-are-worth-trying","status":"publish","type":"post","link":"https:\/\/www.travelpayouts.com\/blog\/why-affiliate-widgets-are-worth-trying\/","title":{"rendered":"Why Affiliate Widgets are Worth Trying: In the Words of a Travelpayouts Partner\u00a0\u00a0\u00a0"},"content":{"rendered":"\n<p>Clive monetized his own sites with various affiliate programs such as <a href=\"https:\/\/www.travelpayouts.com\/en\/offers\/omio-affiliate-program\">Omio<\/a>, <a href=\"https:\/\/www.travelpayouts.com\/en\/offers\/bookingcom-affiliate-program\">Booking<\/a>, <a href=\"https:\/\/www.travelpayouts.com\/en\/offers\/tripadvisor-affiliate-program\">Tripadvisor<\/a>, and <a href=\"https:\/\/www.travelpayouts.com\/en\/offers\/getyourguide-affiliate-program\">GetYourGuide<\/a>. After joining Travelpayouts, Clive was able to consolidate all <a href=\"https:\/\/www.travelpayouts.com\/blog\/best-affiliate-programs-for-travel-sites\/\">travel affiliate programs<\/a> into one account, placing widgets at the top of his monetization strategy.\u00a0\u00a0<\/p>\n\n\n<div class=\"cta-shortcode cta-block-register --blue  \">\n    <div class=\"cta-block-register__image --right\"><\/div> \n    \n    <div class=\"cta-block-register__content\">\n        <div class=\"cta-block-register__content-wrap\">\n            <h5 class=\"cta-block-register__title tpe-title-m\">\n                Join the Travelpayouts partnership platform\n            <\/h5>\n\n            \n\n            <a class=\"cta-block-register__link tpe-btn-default tpe-btn cta-shortcode__btn\"\n               sp-signup\n               href=\"https:\/\/www.travelpayouts.com\/\"\n               target=\"_blank\"\n            >\n                Join today\n            <\/a>\n        <\/div>\n\n                    <div class=\"tag --a\">\n                <span><i>Powerful<\/i> AI tools for grow<\/span>\n            <\/div>\n                    <div class=\"tag --b\">\n                <span><i>600k<\/i> partners already trust us<\/span>\n            <\/div>\n                    <div class=\"tag --c\">\n                <span><i>90+<\/i> travel<br>brands<\/span>\n            <\/div>\n            <\/div>\n    \n    \n    \n<\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\">What are Widgets?&nbsp;<\/h2>\n\n\n\n<p>A widget is an interface element integrated into a webpage that allows users to get additional travel information and\/or interact with various types of forms. For example, readers can use a widget to search for airline tickets by selecting their destination, passenger number, and travel dates.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f162073959a&quot;}\" data-wp-interactive=\"core\/image\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1556\" height=\"881\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_2.jpg\" alt=\"Example of the flight search form\" class=\"wp-image-17432\" title=\"Example of the flight search form\" srcset=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_2.jpg 1556w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_2-300x170.jpg 300w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_2-1024x580.jpg 1024w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_2-768x435.jpg 768w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_2-862x488.jpg 862w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_2-416x236.jpg 416w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_2-1536x870.jpg 1536w\" sizes=\"auto, (max-width: 1556px) 100vw, 1556px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on-async--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption>Example of the flight search form<\/figcaption><\/figure>\n\n\n\n<p>According to Travelpayouts, the average profit per booking via widget is 2.5 times more than that for text affiliate links. That\u2019s why we always recommend using widgets alongside links to maximize your income.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f16207398a9&quot;}\" data-wp-interactive=\"core\/image\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"597\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_1-scaled.jpg\" alt=\"\" class=\"wp-image-17431\" srcset=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_1-scaled.jpg 2560w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_1-300x70.jpg 300w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_1-1024x239.jpg 1024w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_1-768x179.jpg 768w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_1-1490x348.jpg 1490w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_1-416x97.jpg 416w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_1-1536x358.jpg 1536w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_1-2048x478.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on-async--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p><strong><em>Next, the story will go from Clive in the first person<\/em><\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why Widgets Are a Must<\/h2>\n\n\n\n<p>There are many reasons why I prefer widgets to links.&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Widgets give users the opportunity to get extra content and interact with a page.<\/li><li>While this seems to mostly concern product reviews, <a href=\"https:\/\/developers.google.com\/search\/docs\/specialty\/ecommerce\/write-high-quality-product-reviews\" target=\"_blank\" rel=\"noopener\">Google Search puts weight on content<\/a> with affiliate widgets, because widgets add extra content to a webpage and let users choose the best travel option for them.&nbsp;<\/li><li>My readers can find all the information they need in just one click and reserve hotels and activities easily from my website.<\/li><li>In my experience, widgets perform better than links.&nbsp;<\/li><\/ol>\n\n\n\n<p>According to popular belief, widgets make pages look cluttered, kill page speed, and require coding skills to use. I\u2019m here to tell you that this is not the case, and here\u2019s why:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>I find that widgets fit well in both the main content and sidebars. Aesthetic elements such as colors and font can always be adjusted to the style of your site.<\/li><li>I use Google Site Kit on all of my WordPress websites and haven\u2019t noticed any speed issues when deploying widgets.<\/li><li>The code will be created for you in the Travelpayouts dashboard, so all you need to know to add widgets is how to copy and paste.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">How to Use Widgets to Monetize a Travel Blog<\/h2>\n\n\n\n<p>The widget is just one of the tools that I implement in my monetization strategy. Depending on my content, I use widgets either in addition to affiliate links or on their own.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Picking the Best Articles for Widgets<\/h3>\n\n\n\n<p>You have to remember that widgets themselves are just tools \u2014 if your article doesn\u2019t provide helpful content for your audience, any monetization strategy you think of will fail. The widget is a tool that you can use to sell the travel service you are writing about.<\/p>\n\n\n\n<p>Therefore, place widgets in articles where widgets can help your reader \u2014 these will likely include the articles you already place affiliate links in.<\/p>\n\n\n\n<p>Here are some cases:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>If a person is looking for a cheap way to get to Los Angeles from their city, you can add a search form for flight tickets in the article<\/li><li>If a person wants to organize 2-3 days in a new place and visit attractions, you can add a popular excursions widget<\/li><li>If a person is planning a trip for Christmas and is looking for a cheap car rental, a car search form will come in handy.<\/li><\/ul>\n\n\n\n<p>The secret of widgets is that they empower the reader. For example, a person can immediately indicate on your website from where they want to fly to Los Angeles or where exactly they need a rental car. Such interactive elements may even increase conversion rates, since a person sees the results for their exact search request and not the brand\u2019s main page or other page that you hardcoded into an affiliate link.<\/p>\n\n\n\n<p>Take a look at the tour widgets in this <a href=\"https:\/\/www.caminodelrey.es\/no-tickets-for-the-caminito-left-online-no-problem-hopefully\/\" target=\"_blank\" rel=\"noopener\">article<\/a>, where I talk about tickets. Readers who come to a webpage from a specific search query about tickets are likely to also be interested in tours:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f1620739dd9&quot;}\" data-wp-interactive=\"core\/image\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1556\" height=\"1128\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_3.jpg\" alt=\"Example of integrating the tours widget\" class=\"wp-image-17433\" title=\"Example of integrating the tours widget\" srcset=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_3.jpg 1556w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_3-300x217.jpg 300w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_3-1024x742.jpg 1024w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_3-768x557.jpg 768w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_3-673x488.jpg 673w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_3-416x302.jpg 416w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_3-1536x1114.jpg 1536w\" sizes=\"auto, (max-width: 1556px) 100vw, 1556px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on-async--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption>Example of integrating the tours widget<\/figcaption><\/figure>\n\n\n\n<p>So where would I recommend not using widgets? The same pages where affiliate links would not work, or where readers come to find answers to questions not related to a specific travel service and, therefore, have no need to purchase a travel service.<\/p>\n\n\n\n<p>To sum up, place widgets on any page where they would be useful to your audience. But keep in mind that how to embed a widget is just as important as where you embed it.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How to Embed Widgets on a Website<\/h3>\n\n\n\n<p>I always insert widgets after a good title and an introduction of 2-3 paragraphs. There should always be a short paragraph before the widget that explains to your readers what it is and what they have to do to get\/find\/buy what they want.&nbsp;<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f162073a13a&quot;}\" data-wp-interactive=\"core\/image\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1556\" height=\"1295\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_4.jpg\" alt=\"Example of widget placement in the article\" class=\"wp-image-17434\" srcset=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_4.jpg 1556w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_4-300x250.jpg 300w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_4-1024x852.jpg 1024w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_4-768x639.jpg 768w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_4-586x488.jpg 586w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_4-416x346.jpg 416w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/widgets_case_4-1536x1278.jpg 1536w\" sizes=\"auto, (max-width: 1556px) 100vw, 1556px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on-async--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption>Example of widget placement in the article<\/figcaption><\/figure>\n\n\n\n<p>You also have to give the reader an understanding of the value that they will get by clicking on the widget, so inserting widgets in the first paragraph is not the best idea. To convey value, you can:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Explain the convenience of buying online&nbsp;<\/li><li>Introduce the brand the reader will buy from<\/li><li>Explain that tickets are more expensive offline or that they sell out quickly<\/li><\/ul>\n\n\n\n<p>I sometimes put widgets below the fold, while other times I stick them further down the page. On average, I include 3-6 widget offers in one article.<\/p>\n\n\n\n<p>One of my best examples of widget placement can be found in my article about <a href=\"https:\/\/www.caminodelrey.es\/get-your-guide-for-the-caminito-del-rey\/\" target=\"_blank\" rel=\"noopener\">GetYourGuide for the Caminito Del Rey<\/a>. It has a good title, introductory paragraphs, and the GetYourGuide widget set to 5 offers. Google Adsense is also deployed.<\/p>\n\n\n\n<p>I also place widgets in the sidebar, and they repeat on all pages of the website. Here\u2019s an example of one of my hotel widgets in a sidebar:<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f162073a4b0&quot;}\" data-wp-interactive=\"core\/image\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"630\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/wigets_case_5-1024x630.jpg\" alt=\"Example of the hotel widget placement\" class=\"wp-image-17435\" srcset=\"https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/wigets_case_5-1024x630.jpg 1024w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/wigets_case_5-300x185.jpg 300w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/wigets_case_5-768x472.jpg 768w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/wigets_case_5-793x488.jpg 793w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/wigets_case_5-416x256.jpg 416w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/wigets_case_5-1536x945.jpg 1536w, https:\/\/www.travelpayouts.com\/blog\/wp-content\/uploads\/2022\/12\/wigets_case_5.jpg 1556w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on-async--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption>Example of the hotel widget placement<\/figcaption><\/figure>\n\n\n\n<p>While something like hotels are a necessity for most tourists, you shouldn\u2019t expect high conversions from sidebar placements. Conversion rates can be negatively impacted in part by banner blindness but also by the fact that traffic to your pages probably comes with a specific intent, such as buying tickets or a tour.<\/p>\n\n\n\n<p>\u2014<\/p>\n\n\n\n<p><strong><em>Want to share your story? Travelpayouts welcomes all bloggers with any travel-related experience. Write to us at <a href=\"mailto:ku@travelpayouts.com\">ku@travelpayouts.com<\/a> with the following subject: \u201cStory for the Travelpayouts Blog\u201d.<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Clive Muir, Travelpayouts partner and creator behind travel websites such as <a href=\"https:\/\/www.rondatoday.com\/\">Ronda Today<\/a>, <a href=\"https:\/\/wildsideholidays.co.uk\/\">Wildside Holidays<\/a> and <a href=\"https:\/\/www.caminodelrey.es\/\">Camino del Rey<\/a>, is sharing his experience with affiliate marketing and what he believes is the best way to work effectively with partner programs. In this article, Clive talks about why widgets are sometimes even better than affiliate links and gives practical pro tips on how to use widgets to earn on travel websites.<\/p>\n","protected":false},"author":74,"featured_media":17540,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_eb_attr":"","footnotes":""},"categories":[7],"tags":[318,61,41],"class_list":["post-17386","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advices","tag-getyourguide","tag-tools","tag-widgets"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/posts\/17386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/users\/74"}],"replies":[{"embeddable":true,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/comments?post=17386"}],"version-history":[{"count":12,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/posts\/17386\/revisions"}],"predecessor-version":[{"id":28312,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/posts\/17386\/revisions\/28312"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/media\/17540"}],"wp:attachment":[{"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/media?parent=17386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/categories?post=17386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.travelpayouts.com\/blog\/wp-json\/wp\/v2\/tags?post=17386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}