{"id":3130,"date":"2019-03-13T16:35:02","date_gmt":"2019-03-13T09:35:02","guid":{"rendered":"https:\/\/blog.travelpayouts.com\/en\/?p=3130"},"modified":"2021-10-02T20:51:24","modified_gmt":"2021-10-02T17:51:24","slug":"free-ways-to-boost-your-mobile-app","status":"publish","type":"post","link":"https:\/\/www.travelpayouts.com\/blog\/free-ways-to-boost-your-mobile-app\/","title":{"rendered":"Free Ways to Boost Your Mobile App"},"content":{"rendered":"

Boost Your Mobile App<\/h2>\nThough it might seem like the most important thing is to boost your app\u2019s download rate, there are other important metrics which can affect your app\u2019s performance:\n
    \n \t
  1. Ranking<\/strong>, which reflects the position of your app in the App Store\u2019s top charts.<\/li>\n \t
  2. Impressions<\/strong>, which occur whenever people see your app in the App Store, for example, after\u00a0searching a keyword.<\/li>\n \t
  3. Shares<\/strong><\/li>\n \t
  4. Engagement<\/strong> (reviews and ratings)<\/li>\n \t
  5. Retention rate<\/strong>, which assigns a number to the percentage of users who are still using an app after a certain number of days after install, etc.<\/li>\n<\/ol>\nBelow we\u2019ll concentrate on the free methods which can help you improve the performance of your app.\n

    App store optimization\u00a0(ASO)<\/h3>\nASO is the process of boosting the visibility of a\u00a0mobile app<\/a>\u00a0in an\u00a0app store<\/a>. Optimizing your mobile app allows it to rank higher in an app store\u2019s search results and, consequently, is vital for driving installs and increasing your app\u2019s revenue.\n\nApp Store Optimization is a vital process for increasing your app\u2019s discoverability, which is why it can\u2019t be overlooked or underestimated. The role ASO plays for mobile apps is similar to the role of SEO for websites. So, don\u2019t miss out on ASO as one of the largest discovery channels available to your app and read about some proven mobile applications SEO methods here<\/a>.\n

    Name Your App and Describe It for Success<\/h3>\nChoosing a name for your business, website or app is crucial. A good name can become your brand\u2019s most valuable asset, while a bad name can spell disaster for your business. They say you never get a second chance to make a first impression, so your app\u2019s name, description and icon, are the most important and, possibly, the only interaction a user has with your app.\n\nSo, what do you have to take into consideration when creating a compelling and catchy name for your mobile app and description? We\u2019ve prepared a list of valuable advice that will help you successfully name and describe your app.\n