{"id":1702,"date":"2016-07-07T16:00:54","date_gmt":"2016-07-07T12:00:54","guid":{"rendered":"http:\/\/blog.travelpayouts.com\/?p=1702"},"modified":"2025-08-05T17:22:24","modified_gmt":"2025-08-05T14:22:24","slug":"black-seo","status":"publish","type":"post","link":"https:\/\/www.travelpayouts.com\/ru\/blog\/black-seo\/","title":{"rendered":"\u041a\u0435\u0439\u0441 \u21164. \u041f\u0440\u043e \u0447\u0451\u0440\u043d\u0443\u044e \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u044e"},"content":{"rendered":"<h2>\u0421 \u0447\u0435\u0433\u043e \u0432\u0441\u0451 \u043d\u0430\u0447\u0438\u043d\u0430\u043b\u043e\u0441\u044c<\/h2>\n\u0415\u0441\u043b\u0438 \u0432\u043a\u0440\u0430\u0442\u0446\u0435, \u0442\u043e \u044f \u043d\u0430\u0448\u0451\u043b \u0433\u043e\u0442\u043e\u0432\u044b\u0439 \u0448\u0430\u0431\u043b\u043e\u043d, \u0441\u043f\u0430\u0440\u0441\u0438\u043b \u043a\u043e\u043d\u0442\u0435\u043d\u0442 (\u0442\u0435\u043a\u0441\u0442 \u0438 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data-wp-context=\"{&quot;imageId&quot;:&quot;69f1b2bada51a&quot;}\" data-wp-interactive=\"core\/image\" class=\"wp-block-image alignnone size-full wp-image-1710 wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/doorway-example.png\" alt=\"doorway-example\" class=\"alignnone size-full wp-image-1710\" width=\"400\" height=\"836\" srcset=\"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/doorway-example.png 400w, https:\/\/www.travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/doorway-example-144x300.png 144w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" 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\u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0432 \u0448\u0430\u043f\u043a\u0435. \u041c\u044b \u0436\u0435 \u043f\u043b\u0430\u043d\u0438\u0440\u0443\u0435\u043c \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u0442\u044c \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0442\u0440\u0430\u0444\u0438\u043a, \u043f\u043e \u0433\u043e\u0440\u044f\u0447\u0438\u043c \u0437\u0430\u043f\u0440\u043e\u0441\u0430\u043c. \u0421 \u0438\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0438\u0435\u0439 \u0441\u0430\u0439\u0442\u043e\u0432 \u0432 \u043e\u0431\u0435\u0438\u0445 \u041f\u0421 \u043f\u0440\u043e\u0431\u043b\u0435\u043c \u043d\u0435 \u0432\u043e\u0437\u043d\u0438\u043a\u043b\u043e, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u043f\u0435\u0440\u0432\u044b\u0439 \u0442\u0440\u0430\u0444\u0438\u043a \u043f\u043e\u0448\u0451\u043b \u0443\u0436\u0435 \u0441 \u0444\u0435\u0432\u0440\u0430\u043b\u044f, \u0430 \u0441\u0430\u0439\u0442\u044b \u0431\u044b\u043b\u0438 \u0433\u043e\u0442\u043e\u0432\u044b \u0432 \u043a\u043e\u043d\u0446\u0435 \u044f\u043d\u0432\u0430\u0440\u044f.\n<h2>\u0422\u0435\u043f\u0435\u0440\u044c \u043e \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u0445<\/h2>\n<h3>\u041f\u043e\u0441\u0435\u0449\u0430\u0435\u043c\u043e\u0441\u0442\u044c \u0441\u0430\u0439\u0442\u043e\u0432 \u0437\u0430 \u0432\u0435\u0441\u044c \u043f\u0435\u0440\u0438\u043e\u0434 \u043f\u043e \u043d\u0435\u0434\u0435\u043b\u044f\u043c<\/h3>\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f1b2bada6d7&quot;}\" data-wp-interactive=\"core\/image\" class=\"wp-block-image alignnone size-full wp-image-1708 wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/site-stats.png\" alt=\"site-stats\" class=\"alignnone size-full wp-image-1708\" width=\"879\" height=\"837\" srcset=\"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/site-stats.png 879w, https:\/\/www.travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/site-stats-300x286.png 300w, https:\/\/www.travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/site-stats-768x731.png 768w\" sizes=\"auto, (max-width: 879px) 100vw, 879px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"\u0423\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u044c\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on-async--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n<h3>\u041f\u0435\u0440\u0435\u0445\u043e\u0434\u044b \u043f\u043e \u0444\u0440\u0430\u0437\u0430\u043c (\u043d\u0435\u0431\u043e\u043b\u044c\u0448\u0430\u044f \u0432\u044b\u0431\u043e\u0440\u043a\u0430)<\/h3>\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f1b2bada86f&quot;}\" data-wp-interactive=\"core\/image\" class=\"wp-block-image alignnone size-full wp-image-1709 wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/phrases.png\" alt=\"phrases\" class=\"alignnone size-full wp-image-1709\" width=\"600\" height=\"733\" srcset=\"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/phrases.png 600w, https:\/\/www.travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/phrases-246x300.png 246w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"\u0423\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u044c\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on-async--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n<h3>\u0421\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0430 \u0437\u0430 \u043c\u0430\u0439 \u0438 \u0430\u043f\u0440\u0435\u043b\u044c<\/h3>\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f1b2badaa0d&quot;}\" data-wp-interactive=\"core\/image\" class=\"wp-block-image alignnone size-full wp-image-1707 wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/month-stats.png\" alt=\"month-stats\" class=\"alignnone size-full wp-image-1707\" width=\"879\" height=\"555\" srcset=\"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/month-stats.png 879w, https:\/\/www.travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/month-stats-300x189.png 300w, https:\/\/www.travelpayouts.com\/ru\/blog\/wp-content\/uploads\/2016\/07\/month-stats-768x485.png 768w\" sizes=\"auto, (max-width: 879px) 100vw, 879px\" 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\u0421\u043e\u0433\u043b\u0430\u0441\u0438\u0442\u0435\u0441\u044c, \u043f\u043e\u0434\u043e\u0437\u0440\u0438\u0442\u0435\u043b\u044c\u043d\u043e? \u042f \u0431\u044b \u043f\u043e\u0431\u043e\u044f\u043b\u0441\u044f \u0442\u0443\u0442 \u0447\u0442\u043e-\u043b\u0438\u0431\u043e \u043d\u0430\u0436\u0438\u043c\u0430\u0442\u044c. \u0412\u043e\u0442 \u0438 \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u0438 \u043d\u0435 \u0441\u0442\u0430\u043b\u0438.<\/li>\n<\/ol>\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f1b2badab9e&quot;}\" data-wp-interactive=\"core\/image\" class=\"wp-block-image alignnone size-full wp-image-1711 wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" 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12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\u0411\u0443\u043a\u0432\u0430\u043b\u044c\u043d\u043e \u043d\u0430 \u0434\u043d\u044f\u0445 \u044f \u043f\u043e\u043c\u0435\u043d\u044f\u043b \u043f\u0440\u0438\u043d\u0446\u0438\u043f \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u0438 \u0442\u0435\u043f\u0435\u0440\u044c \u0441 2 \u0441\u0430\u0439\u0442\u043e\u0432 \u0438\u0437 4 \u044f \u043d\u0430\u043f\u0440\u0430\u0432\u043b\u044f\u044e \u043b\u044e\u0434\u0435\u0439 \u0441\u0440\u0430\u0437\u0443 \u043d\u0430 \u0433\u043b\u0430\u0432\u043d\u0443\u044e www.aviasales.ru. \u0418 \u043f\u043e \u043c\u043e\u0438\u043c \u043e\u0449\u0443\u0449\u0435\u043d\u0438\u044f\u043c \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043f\u043e\u0438\u0441\u043a\u043e\u0432 \u0432\u044b\u0440\u043e\u0441\u043b\u043e.\n\n\u0412 \u0437\u0430\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435 \u0445\u043e\u0447\u0443 \u0441\u043a\u0430\u0437\u0430\u0442\u044c, \u0447\u0442\u043e \u0437\u0430 4 \u043c\u0435\u0441\u044f\u0446\u0430 \u044f \u0437\u0430\u0440\u0430\u0431\u043e\u0442\u0430\u043b 942 \u0440\u0443\u0431\u043b\u044f \u0437\u0430 2 \u043e\u043f\u043b\u0430\u0447\u0435\u043d\u043d\u044b\u0445 \u0431\u0440\u043e\u043d\u0438 \u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u0443. \u0415\u0441\u043b\u0438 \u0443\u0447\u0435\u0441\u0442\u044c, \u0447\u0442\u043e \u044d\u0442\u043e \u0431\u044b\u043b \u043c\u043e\u0439 \u043f\u0435\u0440\u0432\u044b\u0439 \u043e\u043f\u044b\u0442 \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u0434\u043e\u0440\u0432\u0435\u0435\u0432, \u0442\u043e \u0432 \u043f\u0440\u0438\u043d\u0446\u0438\u043f\u0435 \u044f \u043e\u0447\u0435\u043d\u044c \u0434\u043e\u0432\u043e\u043b\u0435\u043d \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u043e\u043c. \u0422\u0435\u043f\u0435\u0440\u044c \u044f \u043f\u043e\u043d\u0438\u043c\u0430\u044e, \u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043c\u043d\u0435 \u043d\u0443\u0436\u043d\u043e \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u0441\u0430\u0439\u0442\u043e\u0432, \u0447\u0442\u043e\u0431\u044b \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u044c \u043d\u0443\u0436\u043d\u043e\u0435 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u0442\u0440\u0430\u0444\u0438\u043a\u0430. \u0410 \u0435\u0441\u043b\u0438 \u0443\u0447\u0435\u0441\u0442\u044c \u0441\u0432\u043e\u0438 \u043e\u0448\u0438\u0431\u043a\u0438, \u0442\u043e \u0434\u0443\u043c\u0430\u044e, \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044f \u0431\u0443\u0434\u0435\u0442 \u0433\u043e\u0440\u0430\u0437\u0434\u043e \u0432\u044b\u0448\u0435.\n\n\u0421\u043f\u0430\u0441\u0438\u0431\u043e \u0437\u0430 \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435, \u0431\u043e\u043d\u0443\u0441\u043e\u043c \u043e\u0442\u043f\u0440\u0430\u0432\u043b\u044f\u044e <a href=\"https:\/\/drive.google.com\/file\/d\/0B7QfADbBJ_gEeGd0eHYxZkFZSG8\/view?usp=sharing\" target=\"_blank\" rel=\"noopener noreferrer\">\u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0441\u043b\u043e\u0432\u0430<\/a>, \u043f\u043e \u043a\u043e\u0442\u043e\u0440\u044b\u043c \u0434\u0435\u043b\u0430\u043b \u0441\u0430\u0439\u0442\u044b.\n\n\u0420\u0430\u0441\u0441\u043a\u0430\u0436\u0438\u0442\u0435 \u0432 \u043a\u043e\u043c\u043c\u0435\u043d\u0442\u0430\u0440\u0438\u044f\u0445, \u0443 \u043a\u043e\u0433\u043e \u0431\u044b\u043b \u043e\u043f\u044b\u0442 \u0441 \u0434\u043e\u0440\u0432\u0435\u044f\u043c\u0438?","protected":false},"excerpt":{"rendered":"<p>\u041d\u0430\u0448 \u043f\u0430\u0440\u0442\u043d\u0451\u0440 \u0440\u0435\u0448\u0438\u043b \u043f\u043e\u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f \u0441\u0432\u043e\u0438\u043c \u043e\u043f\u044b\u0442\u043e\u043c \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u0434\u043e\u0440\u0432\u0435\u0435\u0432 \u0430\u0432\u0438\u0430\u0431\u0438\u043b\u0435\u0442\u043e\u0432. \u042d\u0442\u043e \u0435\u0433\u043e \u043f\u0435\u0440\u0432\u044b\u0439 \u043e\u043f\u044b\u0442 \u0432 \u0434\u043e\u0440\u0432\u0435\u044f\u0445, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u043d\u0435 \u0441\u0443\u0434\u0438\u0442\u0435 \u0441\u0442\u0440\u043e\u0433\u043e. \u041a\u0441\u0442\u0430\u0442\u0438, \u0434\u043e\u0440\u0432\u0435\u0438 \u2014 \u044d\u0442\u043e \u0441\u0430\u0439\u0442\u044b, \u0435\u0434\u0438\u043d\u0441\u0442\u0432\u0435\u043d\u043d\u0430\u044f \u0446\u0435\u043b\u044c \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u044c \u0438 \u043f\u0435\u0440\u0435\u043d\u0430\u043f\u0440\u0430\u0432\u0438\u0442\u044c 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\u043f\u043e\u0440\u044f\u0434\u043a\u0443.<\/p>\n","protected":false},"author":3,"featured_media":1713,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[132,169,130],"class_list":["post-1702","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advice","tag-seo","tag-personal-experience","tag-website"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-json\/wp\/v2\/posts\/1702","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-json\/wp\/v2\/comments?post=1702"}],"version-history":[{"count":1,"href":"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-json\/wp\/v2\/posts\/1702\/revisions"}],"predecessor-version":[{"id":29743,"href":"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-json\/wp\/v2\/posts\/1702\/revisions\/29743"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-json\/wp\/v2\/media\/1713"}],"wp:attachment":[{"href":"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-json\/wp\/v2\/media?parent=1702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-json\/wp\/v2\/categories?post=1702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.travelpayouts.com\/ru\/blog\/wp-json\/wp\/v2\/tags?post=1702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}