Rental Car Market
Car rental companies target a massive audience of tourists who want to explore new places with their own itinerary. This mode of travel provides a higher level of mobility and spares customers the challenges of dealing with actual ownership problems. Today, renting a car is easier than ever before thanks to online platforms where you can read a detailed description of each car, check photos, and select a pickup location. The rental car market is expected to grow at an annual rate of 9.38% and reach $116.40 billion by 2026. At the same time, 71% of total revenue will be generated through online sales.
If readers of your blog are likely to rent a car, affiliate programs might be a great way to help them find reliable providers and help you generate passive income.
Car Rental Affiliate Programs
Check this table out to compare rental car affiliate programs:
|Affiliate Program||Affiliate Reward||Countries||Languages|
|Rentalcars.com||6%||160 countries||36 languages|
|EconomyBookings||60% revenue share||150 countries||19 languages|
|QEEQ||5% + 10% per Diamond QEEQ Membership sold||200 countries||Chinese, English (UK), French, Japanese, Portuguese, and Spanish|
|Discover Cars||56% revenue share + additional 24% per FullCoverage sold||150 countries||15 languages|
|Localrent.com||50% revenue share||Montenegro||English, Greek, and Russian|
|Klook||5%||140 countries||14 languages|
|AutoEurope (US, CA)||2.4% to 5.6% commission on bookings||180 countries||15 languages|
|AutoEurope (EU, UK)||4.4% to 8%||180 countries||15 languages|
|Getrentacar.com||6%||100 countries||13 languages|
|PaulCamper||20% revenue share||4 countries||Dutch, English (UK), and German|
Rentalcars.com is the world’s largest online car rental service. This platform partners with over 900 companies in more than 60,000 locations. The service arranges more than 8,000,000 car rental reservations per year.
Advantages for travelers:
- Guaranteed low prices: If the user finds a cheaper offer, Rentalcars.com will offer a lower price.
- Flexible rental terms: Most bookings can be canceled or changed free of charge 48 hours before the user receives the car.
- Round-the-clock support in over 40 languages.
Join the Rentalcars.com program, earn 6% of the cost of each booking and receive the following benefits when connecting to the program:
- Rentalcars.com runs hundreds of AB experiments on their website to ensure the highest conversion rates on the market.
- The highest converting tool: links.
- Confirmation and Search Form widgets.
- ~30 banners of different sizes in different languages.
EconomyBookings is an online car rental platform offering services in many different countries around the world. It is a major online rental service with over 25,000 rental locations worldwide and high ratings for the various cars being offered. Users leave positive reviews commenting on the technical condition and cleanliness of the cars rented with EconomyBookings. In order to gain the trust of customers, the platform provides a full description of every car presented on the website. Here are the advantages for your customers:
- Low prices
- 800 companies, such as Hertz, Thrifty, and the top local providers
- 175,000 cars for rent with a detailed description and photos for every car
- Over 25,000 pickup points in the most convenient areas: close to airports, train stations, and more
- 150 countries
- 24/7 customer support service
For partners, EconomyBookings offers 60% revenue share and provides three types of promotional materials:
- Customizable, unique, and adaptive widgets suitable for mobile and desktop websites
- Over 10 different banners
- Affiliate links
EconomyBookings is present in Italy, Spain, Portugal, Australia, Great Britain, Greece, Germany, Cyprus, and Poland. Here are the most popular destinations where people can use the services of EconomyBookings: Milan, Barcelona, Lisbon, Athens, Tel Aviv, Madrid, Rome, London, Paris, and Larnaka. Join the Economy Bookings program and promote this destinations to earn more.
QEEQ is a service that helps you find, compare, and book cars around the world. QEEQ works with global rental car companies, from well-known brands to small, local professionals to provide customers with the best deals.
Travelers choose QEEQ for:
- Cars in more than 100,000 rental locations
- Lowest prices from reliable global suppliers
- Free cancellation
- Freeware standalone GPS
- Ability to save with Price Drop Protector, exclusive coupons, and promotions
- Private rates and discounts with the QEEQ Diamond Membership
- 24-hour multilingual support
Partners are rewarded with:
- 5% for completed car reservations
- 10% for sales of the QEEQ Diamond Membership
Discover Cars is a large car rental company, operating in 150 countries. Discover Cars offers both local and international providers in each destination, with over 2,000,000 rental offers in total.
- Choose a car from large companies, such as Avis, Sixt, or local providers.
- Filter offers by class, transmission, fuel type, air conditioning, deposit size, and more.
- Should a problem arise during your trip, Discover Cars provides special insurance coverage worth $3,000.
- With Discover Cars, you can access 2,000,000 offers in 10,000 locations around the world.
Partners receive a 56% revenue share and an additional 24% per FullCoverage sold. The cookie lifetime in Discover Cars program is one year.
Localrent is an online car rental service that works in Montenegro and is extending its presence to other European countries. The company partners only with local providers to guarantee the lowest prices and the best service quality. Due to the great performance, the company experienced massive growth and extended the list of countries it works with. There are three main advantages your clients will enjoy with Localrent:
- You can search for a car by particular criteria like color or any technical aspect
- Deposits are only 15% of the rental cost (up to 300 euro)
- 24/7 customer support
Localrent affiliate program provides its affiliates with 50% of the advertiser’s revenue on every booking (on average, 21 euro per booking) and special promotional materials:
- Affiliate links (give conversion up to 7.5%)
This car rental affiliate program also provides the White Label tool which is able to increase your conversion up to 2.7%.
Klook is a platform for booking travel services around the world. The platform offers a wide range of products: tours, hotels, excursions, SIM cards, car rentals, and other services that will make any journey comfortable and unforgettable. All of these services can be booked by Klook customers on the same platform, which is very convenient.
The main advantages of booking a car on Klook for travelers:
- Klook carefully selects the companies for the partnership, so that nothing spoils the vacation for travelers.
- Klook cooperates with more than 400 car lessors in over 8200 cities around the world.
- Klook guarantees the best prices and offers.
- 24/7 customer service to answer any purchasing questions.
- Payment is accepted in USD, AUD, EURO, and GBP.
With Klook program, owners of cashback, coupon codes, and content-projects can earn more. Partners receive a reward of 5% of the booking. To promote car rental services for partners, the following options are available:
AutoEurope is the world’s leader in car rental services. The company only partners with top providers, such as Europcar or Hertz, and offers 20,000 pickups in over 180 countries. Here is why your clients will enjoy AutoEurope:
- A wide selection of rental companies at the best rates.
- You can cancel for free 48 hours prior to pick up.
- 24/7 customer support service.
Travelpayouts has two AutoEurope partner programs. If your users are from Europe and the UK, join the AutoEurope (EU, UK). You’ll earn up to 8% of the cost of each booking. The cookie lifetime in this program is 30 days.
If your audience is from the United States and Canada, join the AutoEurope (US, CA). The cookie lifetime in this program is seven days and the partner’s reward is up to 5.6% of the booking price.
Both AutoEurope partner programs provide partners with the following tools:
- Customizable and responsive widgets
- Affiliate links
- Over 10 banners of different sizes
Learn more about AuroEurope affiliate program in our post.
GetRentacar.com is a platform for renting cars from local owners in more than 150 countries. On the site, travelers can find their ideal car or rent a motorcycle, bike, scooter, Segway, or quad.
One of the main advantages of the service is the bid auction system. GetRentacar.com allows users to set their own rental terms so that local car owners can make unique offers. So, the customer finds exactly what he/she wants and the car owners earn more reservations due to the flexibility.
Here are other advantages of GetRentacar.com for customers:
- Customers can save up to 40% of the rental price and receive discounts.
- Small prepayment of only 15%.
- Wide range of cars from economy to premium.
Join the GetRentacar.com program, promote services through links and earn 6% of the booking price. You can learn more about GetRentacar.com and find out tips to promote car rental services in our post.
PaulCamper is the largest camper-sharing marketplace in Europe, and offers more than 10,000 camping cars across Germany, Austria, the Netherlands, and the UK.
The main goal of the brand is to unite lovers of the outdoors and help them get closer to nature. With PaulCamper, travelers can explore the area near a city or, on the contrary, go beyond the bustling metropolis to enjoy relaxing family time in the mountains or by the sea.
Renting a campervan is easy. The traveler simply needs to apply to the owner of the vehicle, discuss the details of the rental, or meet in person to inspect the van. If the client is satisfied, the traveler can accept the owner’s offer and go on a trip with the van.
Advantages of PaulCamper for clients:
- Large selection of more than 10,000 vehicles for rental.
- Full insurance coverage will ensure the safety of the traveler and vehicle.
- No extra charge for additional equipment.
- Wide coverage in the UK and Europe.
Partners can join the PaulCamper program and earn 20% revenue share. To work with the program, partners have access to links and colorful banners of different sizes. Read our post to learn how you can earn with PaulCamper affiliate program.
Which Car Rental Affiliate Program to Choose
The vehicle rental market has been experiencing growth. Thus, you have a great opportunity to choose the best car rental affiliate program and generate passive income by converting your readers into clients. All nine of these programs are present in most popular tourist destinations around the world and cater to clients’ needs by providing the best services in each country.
Today, Europe is not the only target for rental car companies. This segment of the travel market has been taking over in every continent, including in visa-complicated countries like the USA, Canada, Australia, and Japan, so that tourists can enjoy the freedom of their individual itineraries.
As an affiliate, you’ll be provided with all the necessary tools. So, joining affiliate programs is easy and doesn’t require much time and investment! You can always examine and compare all of the affiliate programs available in Travelpayouts, including those in the car rental category, in our brands directory.