How to make money on Telegram in 2026

Natalia Tsvetkova Natalia Tsvetkova
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Reading time:  11  min.
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Telegram is more than a messenger. With a substantial global user base, channels, bots, and Mini Apps, it can become a great income source. In this post, we’ll explain how to make money on Telegram and share actionable tips on creating your channel. You’ll also learn how to make money without a channel and what mistakes to avoid.

How to Make Money on Telegram in 2025

How to make money on Telegram: TL;DR

MethodNeed a channel?DifficultyIncome potential
Affiliate marketingNoEasyFrom under $1,000 a month to over $100,000, depending on niche and experience
Selling ads in Telegram channelsYesMedium$10 – $965, depending on channel size
Paid subscriptions and private channelsYesHardFrom $10 to over $100 per subscriber
Selling products or servicesYesHardUnlimited
Selling stickers and digital productsNoMediumFrom $1 to over $100 per item
Telegram revenue sharing programYesEasyFrom $1.50 to over $15 per 1,000 impressions (half of the revenue)
Donations and crowdfundingYesHardUnlimited
Creating Telegram botsNoHardFrom $40 per hour and up to $1,500 and more per project
Building and flipping Telegram channelsYesHardFrom $5 to over $2,500 per channel, depending on the number of followers
Offering Telegram marketing servicesNoEasyUnlimited
Managing Telegram communitiesNoEasyFrom $5 to over $80 per working day

Can you really make money on Telegram?

Telegram has a huge audience. It’s one of the most popular social media apps worldwide, with a monthly active audience of a billion people, according to Statista. Because it’s a messaging app first, users check it more often. Telegram marketers get direct access to an engaged audience, which means higher reach and income potential.

If you want to earn from your Telegram channel, you don’t need a massive audience. A thousand subscribers is enough to get into the official ad revenue sharing program. Some third-party services offer ad monetization even starting from 500 subscribers. 

Plus, there are several monetization methods, including those that don’t require creating a channel or making an initial investment. For example, you can promote affiliate links for free or create and monetize bots.

12 best ways to make money on Telegram 

Now we’ll answer the question many beginners have: how to make money on Telegram? Here are some ways to monetize your Telegram channel. 

Affiliate marketing

When people perform a desired action on a website following your link, you get paid a commission – that’s how affiliate marketing works. This money-making strategy is one of the most lucrative on Telegram. 

To earn on the app, you should join brand programs, for example, travel affiliate programs. After that, promote your affiliate links on your Telegram channel. The more people use your links or codes, the higher your affiliate commissions.

For example, The Travel Intern channel features links and codes right in the pinned message, so all their Telegram subscribers have easy access to them:

Pinned message in The Travel Intern Telegram channel featuring a link to a 5% discount code on Klook and an affiliate link to Skyscanner

The Travelpayouts partnership platform allows you to earn on various travel products, such as flights, hotels, tours and activities, insurance, SIM cards, and more. With our platform, any project can start earning. Even if you have just created a Telegram channel about travel, you can immediately start monetizing it.

Simply register on the platform (it will only take two minutes), join programs that best fit your project, generate affiliate links, and promote them via Telegram and other messengers. You can earn up to 20% on each booking for a travel service. Travelpayouts has paid out tens of millions of dollars to partners. You can be among them if you join the platform now.

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Selling ads in Telegram channels

Telegram sells ads officially, but many advertisers still choose to use networking and promote their channels, products, or services in relevant channels directly. Ads in posts are more native and less abrasive for the Telegram audience, so if your channel is large enough, you can benefit from them. 

Make sure you promote only trustworthy and reputable channels related to your niche. Otherwise, ads can undermine your reputation.

Paid subscriptions and private channels

Another way to make money on Telegram is to charge people a fee for joining a private channel. 

The strategy is to create a public channel (or an account on social media), share valuable content, and promote it to get a big audience. After that, you also create a private Telegram channel with premium content that users can join for a fee.

You can manage the payments yourself and collect a one-time fee, use official monthly Telegram Star Subscriptions, or third-party platforms, like Tribute, that natively integrate paid subscriptions into Telegram.

Another monetization opportunity is pay-walled content. If you use in-platform features, users will need to pay in Telegram Stars to view what you’ve shared.

Selling your own products or services

You can also use Telegram to sell physical and digital products or services. For this to work, you need to have a related channel to promote your product. For example, if you provide educational services, you can offer users valuable educational content.

A Telegram channel dedicated to IELTS preparation

Selling stickers and digital products

Stickers and emojis play an important role in Telegram marketing. So, if you’re a creative mind, you can create and sell stickers or emojis for different Telegram channels and users. 

Two Telegram sticker sets – Muffin and Hot Cherry

Telegram revenue sharing program

In 2021, Telegram launched a paid advertising platform called Telegram Ads, which allows advertisers to display their posts in public channels with 1,000+ subscribers. Channel owners get 50% of the advertising revenue when they join the program.

A Telegram ad for the channel Inspired by Barbara: Natural Tips

The payouts for native ads are in Toncoin (TON) cryptocurrency, and Premium users can disable the ads, which limits the reach.

Donations and crowdfunding

If you have a loyal following, you can ask your audience to make donations to help you achieve a goal, for example, to publish a book.

A Telegram donations request from a channel about data science

Creating Telegram bots 

If you’re good at it, you can create bots for other businesses. Creating a bot requires technical knowledge, but for a skilled developer, it can become a reliable income source. For example, some freelancers charge as much as $40 per hour for this task or $1,500 and more for a complex bot.

Building and flipping Telegram channels

You can create and grow channels for businesses, making the most of your experience and expertise. Once you have a popular enough channel with a good engagement rate, you can sell it online. 

There are forums, Telegram channels, and groups specifically for that purpose, and you can also approach interested buyers directly. You can earn $5 – $2,500 per channel, depending on the number of followers

Offering Telegram marketing services

Once you’ve created and grown your channel and learned the ins and outs of Telegram promotion, you can drive income from sharing your expertise with other people. For example, you can consult about traffic generation, share how to create and use a bot, what niche to choose, what content performs better in different niches, etc.

You can get hourly income or negotiate daily or monthly payouts with channel admins. To get more opportunities, post your information on freelancing platforms in addition to approaching community owners directly.

Managing Telegram communities 

You can help other people manage and promote their Telegram communities. This role is similar to a moderator on platforms like Discord. Your job would be to provide information and support to community members, regulate the communication, resolve conflicts, etc. For example, you can become a moderator for an online course community and help the instructors manage their students.

Driving traffic to a blog or website

Telegram can also serve as a promotion channel for your blog or website, generating traffic for your online business. From there, you can monetize the traffic with ads, affiliate links, sponsored content, etc. For that, you need a channel and an active audience that is interested in what you’re sharing.

A Telegram post with several links to articles on the DollarsAndSense.sg channel

How much money can you make on Telegram in 2026?

Channel sizePossible monthly earnings (from non-native ads)
1,000$10
5,000$49
10,000$97
50,000$483
100,000$965

Information source: Telega.io

Your monthly earnings on Telegram can vary widely depending on the monetization method, niche, and your channel or bot audience size. If you combine several options, you can get more money. Based on Statista’s research, most Telegram channel owners earned between $11.80 and $59 monthly, but a little over 2% of marketers were able to get more than $11,800.

How to earn money from Telegram without your own channel 

Telegram can become your source of income even if you don’t have a channel. There are several approaches you can take.

Affiliate marketing

A successful affiliate marketing strategy on Telegram doesn’t require a channel. You can join niche groups, just like on other social media platforms, and share tips and insights as well as affiliate links there.

You can also create a dedicated Telegram bot for shopping, travel itineraries, and anything else relevant to your niche and target audience. Thanks to automation, a bot can become your source of passive income.

Travel is an especially great niche for Telegram bots and promoting time-limited offers. For example, you can create a Telegram bot that helps people search for flight tickets and accommodation and get a commission whenever a visitor books via your affiliate link.

Eddy Travels and Hotelhunt travel bots on Telegram

Managing Telegram communities

Telegram chats can be busy, and channel owners don’t always want to manage them themselves. You can become a paid admin who responds to member messages, posts updates, and enforces the rules, if needed.

Bot development

Both businesses and individuals can pay you to create Telegram bots for them. From lead generation and simple information sharing to support and courses, if you’re a skilled developer, this can be a great opportunity for you. 

Freelancers can charge $40 per hour and up to $1,500, depending on project complexity. 

Freelance services

Apart from content moderation, you can provide content creation services to Telegram channel owners. This way, you can profit from your copywriting and design skills.

Some channel owners would also pay for lead generation and promotion services. For example, you can earn a commission by recommending a channel in relevant communities and motivating people to subscribe.  

How to build a Telegram channel that makes money

Telegram channels offer the most flexibility in terms of monetization. You can use official ads, native advertising, affiliate marketing, and promote your own products or website – all from one place. Let’s explore how you can make your own channel and start earning from it.

Choose a profitable niche

In Telegram marketing, the niche determines the target audience and advertisement payouts, as well as content and posting specifics.  

Some of the most profitable niches for paid advertising include beauty, culture and events, economy and finance, AI and SaaS, fashion, food and cooking, history, investments, kids and parenting, pets and animals, trading, and travel and tourism.

If you plan on applying for affiliate marketing programs, cross-reference the advertising topics with our best affiliate marketing niches. For example, travel appears in both.

SG Travel+Lifestyle Hacks Telegram channel post about the best things to do in Bali
This travel Telegram channel has been verified by Telegram and has over 37,000 subscribers

Create content consistently

If you want to make Telegram your income source, you need to have a content marketing strategy and post consistently. 

Think of the topics you’d like to cover, content categories, and types. Plan to use various content formats, including photos, GIFs, short videos, etc., to keep your audience engaged. 

Make a content calendar, aiming to post between 3 and 5 posts daily. If something in your area is trending, try to react the same day, as Telegram is a messaging app, your audience expects to get information quickly. 

Posting frequency depends on your niche and the depth of the expertise you offer. News-related channels, like Disclose.tv, can even post 2 posts per day:

Disclose.tv Telegram channel’s posts covering international news

Grow your audience

Once you’ve created a channel, it’s time to increase your audience. There’s no recommendation algorithm on Telegram, so the methods of getting more followers are slightly different from those on other social media platforms. 

Here are some strategies you should use to get to your first thousand:

  • Promote your channel on social media and Q&A platforms like Quora.
  • Place a link to your Telegram channel on your blog and vice versa.
  • Host giveaways on your channel or offer a lead magnet.
  • Join groups in your niche and actively participate in discussions. Promote your channel in the discussions you’re taking part in.
  • Personalize your channel with Telegram stickers and emojis. They entertain channel followers and also boost your brand awareness and increase engagement.
  • Register on the Telegram Ads platform and create sponsored messages (of up to 160 characters) to be displayed on public one-to-many channels with 1,000+ subscribers. You can also select topics or specific channels for your ad placements.
  • List your channel in channel directories. 
A Telegram channel directory showing 9 top channels and several categories on the right
Search for popular and legitimate Telegram directory websites and submit your channel information there.  

Monetize your traffic

Once you’ve hit 1,000 followers on your channel, you can join the official Telegram Ads platform. Add other monetization methods we’ve listed in the previous section, as you see fit.

To get the most out of your efforts, make sure your audience is engaged, with at least a quarter of them consistently viewing your posts. Double-check your profile photo, channel description, pinned messages, and niche identity. Your channel topic should be clear for advertisers to want to work with you. 

Don’t forget to continue posting and provide genuine value to your audience. If the channel subscribers only get promotions, you’ll quickly lose your following. Track your unsubscribe rate before monetization and afterwards, and continue monitoring the numbers to avoid losing your subscribers’ trust. 

Common mistakes when making money on Telegram

Making money on Telegram is a straightforward process with many opportunities. However, you still need to avoid certain mistakes:

  • Buying fake subscribers. Your subscriber count matters, but only if the people behind it are real. Only genuine followers engage with your content, and only they will view ads and purchase products. That’s why, no matter how easy it is, you shouldn’t purchase subscribers.
  • Posting too many ads. Your subscribers follow the channel for the content you share, not to view advertisements. If you post too many ads, they will leave, decreasing your engagement and subsequently lowering your income.
  • Choosing the wrong niche. Niche is the determining factor for your financial success on Telegram. If you’ve chosen something too narrow, like model car collecting, you might struggle to find a large enough audience and limit your monetization methods. 
  • Ignoring engagement. Engagement matters as much as the subscriber count on Telegram, just like on other social media platforms. Advertisers prefer investing in channels with high average view counts and engagement rate by reach (ERR).
  • Relying on only one monetization method. Only using ads or affiliate marketing, or just selling your own products, limits your income potential and compromises your efforts. Combining different monetization methods strengthens your strategy and also prevents audience fatigue.
  • Promoting low-quality offers. Sharing a product or service that isn’t worth your followers’ attention is a quick way to lose their trust. Even if the commissions are good, the long-term consequences outweigh the benefits.

FAQ about making money on Telegram

Can you make money on Telegram?

Yes, you can make money on Telegram in several different ways. Channel owners can use ads, affiliate marketing, paid memberships, and donations. You can also use bots instead of channels, provide services, sell stickers and emojis, etc.

How many subscribers do you need to make money on Telegram?

To make money on Telegram, you need between 500 and 1,000 subscribers. To join the official ad revenue sharing program, your channel needs to have 1,000 followers, while some third-party advertising platforms also take channels with 500 members.

Can you make money on Telegram without investment?

Yes, you can make money on Telegram without investment. You can promote affiliate marketing offers, provide group management and other freelance services.

What is the fastest way to earn money from Telegram?

The fastest way to make money on Telegram without a channel is affiliate marketing. If you have a channel of at least 1,000 subscribers, the fastest way is to join the official Telegram Ads revenue-sharing program.

What is the best Telegram niche for making money?

The best Telegram niches for making money are finance, including crypto and trading, AI, and SaaS. Other profitable niches are travel and tourism, beauty, culture and events, fashion, food and cooking, history, kids and parenting, and pets and animals.

Can Telegram bots make money?

Yes, Telegram bots can make money. You can accept payments via bots, provide paid services, sell digital products and subscriptions, share ads, sponsored posts, and promote affiliate links.

Final thoughts: is Telegram worth it in 2026?

Telegram offers many monetization opportunities and lots of benefits for marketers and those who want to make money online. You can build a channel and earn from ads, memberships, and digital products, but there are more opportunities beyond content creation, especially if you can develop bots for other people.  

Affiliate marketing is one of the fastest ways to make money on Telegram. Join Travelpayouts to get access to more than 90 travel affiliate programs and get high commissions promoting flights, tours, accommodations, and more.

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