UPDATE: Viator’s raffle is over. We randomly selected 11 winners from those who qualified (video). Thanks to everyone who participated! After October 20, we’ll send all the winners emails with their well-deserved Viator gift vouchers.
We’re happy to announce our first-ever Viator raffle, with $100 or $500 vouchers for 11 lucky winners. Below you’ll find instructions on entering the raffle, tips on boosting your income with Viator, and guidelines for using partner links and widgets in general.
Here’s how to take part
- Make sure you’ve connected to the Viator partner program on Travelpayouts.
- Fill out this Google form by September 30.
- Increase the number of bookings your audience makes through Viator partner tools:
- If you connected to the brand after August 1, 2024: reach 10 bookings in September.
- If you connected to the brand before August 1, 2024: boost your September bookings by 10% compared with August.
We’ll randomly pick 11 winners among those who meet the conditions. The winners will receive an email after October 20 containing their Viator vouchers. Find out the full terms of the promotion here.
Three easy tips to boost your bookings with Viator
- Place more Viator links and widgets in your content.
- Even if you already use widgets, it’s helpful to include partner links in your content. Some users like to keep it simple and would rather click a link than interact with a widget.
- Add Viator partner tools to existing articles, not just new content – especially posts that have been performing well recently.
Placing links and widgets effectively
Below you’ll find tips based on our own and our partners’ experiences. Remember: never stop experimenting. Some of these tips may turn out not to be relevant to you, but you won’t find out unless you try them.
- Add partner tools to places where users will be most ready to buy products. For example, place a link or widget after you’ve warmed them up with a detailed description of a tour.
- Always briefly explain what users will get if they click on a link or widget (the best price, a wide selection of offerings, etc.).
- If you integrate partner links into your text, highlight them in a bright color. You may think that this looks obtrusive or outdated, but users find it very helpful.
- Try to add partner links as buttons – sometimes they perform better than highlighted links.
- Fill in widgets based on the context of your content. Choose a city or country, and the widget will show the top activities there.
- Don’t add widgets to the top of a page or the sidebar. Visitors often don’t pay attention to the sidebar due to a phenomenon called “banner blindness.”
