10 Best Travel Affiliate Programs for Instagram

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As one of the most popular social media networks, Instagram has had a remarkable influence on many niches, including travel. For example, 48% of Instagram users check the platform’s content for their travel destination ideas. If your social media content can cause wanderlust, take advantage of this trend and check out our list of the best travel affiliate programs for Instagram.

What Are the Best Travel Affiliate Programs for Instagram Influencers?

With a high engagement rate and wide audience, Instagram is one of the most popular platforms for online marketing today. If you are not selling your own product, a lucrative idea to capitalize on the platform’s growing reach can be to join travel affiliate marketing programs.

Not all affiliate programs accept traffic from social networks, so you need to carefully check the offer terms before you join. To facilitate the task, we’ve gathered the top ten travel affiliate programs that you can promote on Instagram and earn a commission on all bookings!

The Top 10 Travel Affiliate Programs for Instagram

In the table below, you will see an overview of the ten best travel affiliate programs for Instagram. Scroll down for a detailed description of each program.

ProgramCommissionCookie LifetimePromo ToolsHow to Join
WayAway50% revenue share30 daysLinks, banners, and widgetsJoin WayAway
Viator10% commission30 daysLinks, banners, and tour widgetsJoin Viator
Rentalcars.com6% commission30 daysLinks, banners, search forms, and confirmation widgetsJoin Rentalcars.com
GetYourGuideUp to 10% commission31 daysLinks, banners, activity, city, and availability widgetsJoin GetYourGuide
VisitorsCoverageUp to $100 commission30 daysLinks, banners, and widgetsJoin VisitorsCoverage
BusBudUp to 6% commission7 daysLinks and bannersJoin Busbud
EconomyBookings60% revenue share30 daysLinks, banners, and search formsJoin EconomyBookings
InsubuyUp to $150 commission30 daysLinks and bannersJoin Insubuy
FlixBusUp to 5% commission30 minutesLinks and bannersJoin FlixBus
QEEQUp to 10% commission30 daysLinks and search formsJoin QEEQ

If you haven’t worked with these programs yet, you can join any of them at Travelpayouts, the ultimate digital partnership platform. Joining the platform is advantageous in many ways:

  • You will be able to manage all the programs and your revenue in a single dashboard.
  • If you have questions, you will receive dedicated support from Travelpayouts’ managers.
  • There is a vast array of tools to facilitate the promotion from affiliate links to widgets and banners to more advanced tools, such as API or White Label.

Over 350,000 partners have already joined Travelpayouts and work with over 100 travel affiliate programs.

1. The WayAway Affiliate Program for Instagram

WayAway is an innovative flight aggregator with a lucrative cashback program. Travelers can check the best rates on flight tickets from all major airlines in the United States and around the world, as well as other travel services. If they join WayAway’s membership plan, they will also earn cashback on bookings of flights, hotels, car rentals, and more. Users looking for tickets in advance can turn on the price alerts option to receive notifications about price drops and limited-time offers.

Here is what you need to know about the WayAway affiliate program:

  • 50% revenue share with the brand
  • Additional $10 for each sale of the WayAway Plus membership
  • 30-day cookie lifetime
  • 180-day cookie lifetime for bookings made via the WayAway app
  • Promo tools include: 
    • Search forms
    • Calendar widgets
    • Widget with Popular Routes (to) and Popular Routes (from)
    • Schedule widget
    • Banners

In addition, you can use promo codes to encourage your audience to buy WayAway Plus membership plans. Create a promo code with a custom name in your affiliate dashboard and share it with your audience, so they can receive a 10% discount on their first WayAway Plus purchase, while you receive a $10 reward on each premium membership sale. This promo code can be used as a link or keyword across various platforms, such as blogs, social networks, email newsletters, and more.

All the promo tools are available upon registration and can be customized for blogs and social media accounts (Instagram, YouTube, etc.) This is a great fit if you want to monetize your Instagram presence with high-quality banners and promo codes.

Pros and Cons

ProsCons
High commission and additional earnings on membership sales.Available only in English and Spanish.
Extensive user attribution for bookings in the WayAway app.
A wide array of convenient promo tools that you can use for free.

The WayAway affiliate program is exclusively available on Travelpayouts.

50% revenue share
30 days cookie lifetime
$10 per sale of WayAway Plus
The WayAway Partner Program
Join Now

2. The Viator Affiliate Program for Instagram

If you want to help your audience find and book travel experiences around the globe, the Viator affiliate program can be useful for your traffic monetization. On the platform, visitors can find over 300,000 activities for every taste and budget (from guided tours to extreme sports) in the United States, Europe, Asia, and around the globe. Viator offers flexible booking conditions, including last-minute bookings, a free cancelation policy, various payment options, and more.

Here is what you need to know about the Viator affiliate program:

  • 10% commission on successfully completed activities
  • 30-day cookie lifetime
  • The program is available in 13 languages
  • 24/7 support for any questions that you or your readers may have
  • Upon registration, you will get access to promo tools (advanced tools available upon request), such as:
    • Banners
      Screenshot of the Viator partner program landing page, showing the block with promo tools (specifically banners).
    • Tour widgets

You can join the Viator partner program for free in your Travelpayouts affiliate dashboard, but pre-approval is required (three to ten days). 

Pros and Cons

ProsCons
Share access to the world`s largest selection of travel activities with your audience.There are some exceptions for traffic from social networks.
The program is available in many languages.Sales made via Viator’s mobile app are not commissionable.
Worldwide geotargeting.

3. The Rentalcars Affiliate Program for Instagram

Rentalcars.com is a leading online car rental platform that allows users to compare prices for over 900 car rental services, including famous brands such as Hertz, Avis, Thrifty, as well as local providers. The platform and customer support service are available in over 40 languages, offer services in more than 160 countries, and feature four million customers annually. Users can also rent additional services, such as a child seats, navigation systems, and so on.

Here is what you need to know about the Rentalcars affiliate program:

  • 6% commission on each completed booking
  • 30-day cookie lifetime
  • €230 average order value
  • The program is available in 35 languages
  • Promo tools include: 
    • Links
    • Banners
    • Search forms
    • Confirmation widgets

Pros and Cons

ProsCons
One of the highest commission rates in the niche.Additional services are not commissionable.
Many traffic types are allowed.
Worldwide geotargeting.

4. The GetYourGuide Affiliate Program for Instagram

The GetYourGuide affiliate program is another great alternative to monetizing your travel traffic by promoting travel experiences around the world. As of today, GetYourGuide offers over 68,000 tours and activities around the globe: from excursions to cooking classes to musicals. All the experiences on the site are provided with detailed descriptions, photos, and reviews from other customers to help the audience make the right choice. They can also take advantage of the free cancellation option and the 24/7 support service available in various languages.

Here is what you need to know about the GetYourGuide affiliate program:

  • 8% to 10% commission
  • $100 average order value
  • 31-day cookie lifetime
  • The program is available in about 20 languages
  • Promo tools include:
    • Affiliate link generator and links
    • Banners
      Screenshot of the GetYourGuide partner program landing page, showing the block with promo tools (specifically banners).
    • Activity widgets
    • City widgets
    • Availability widgets

Pros and Cons

ProsCons
High commission rate.Pre-approval is required to join the program.
The program is available in many languages.There are limitations in terms of allowed traffic types.

5. The VisitorsCoverage Affiliate Program for Instagram

To help your audience organize a safe trip, you can promote travel insurance with the VisitorsCoverage affiliate program. VisitorsCoverage is a Silicon Valley-based company that provides millions of travelers in over 175 countries with personally tailored travel insurance. Customers can benefit from a wide range of travel, medical, and trip insurance solutions. Purchase your desired solution in under five minutes and get all your questions answered by the customer support team.

Here is what you need to know about the VisitorsCoverage affiliate program:

  • Commissions vary from $1 to $100 depending on the policy tier
  • $300 average order value
  • 30-day cookie lifetime
  • Promo tools include:
    • Deep link generator
    • Affiliate links
    • Banners
    • Widgets

Pros and Cons

ProsCons
Up to $100 commission.Purchases in the app are not commissionable.
Strong conversion rates.Rewards are only incurred once the insurance plan start date has passed.
Worldwide geotargeting.The website is only available in English.

6. The Busbud Affiliate Program for Instagram

With the Busbud affiliate program, you can monetize your travel content and earn money promoting bus tickets around the globe. Customers can choose among over two million routes available in thousands of destinations from various bus companies and platforms, such as FlixBus, Trailway, Greyhound, and more. It’s also possible to cancel a booking, change your travel dates, ask for a refund, and more.

Here is what you need to know about the Busbud affiliate program:

  • 6% commission 
  • $45 average order value
  • 7-day cookie lifetime
  • The program is available in over 10 languages
  • Available tools include:
    • Links
    • Banners
      Screenshot of the Busbud partner program landing page, showing the block with promo tools (specifically banners).

Pros and Cons

ProsCons
The offer is available in many languages.One month and ten days hold period.
Good commission rate.Prior approval is required for push traffic.

7. The EconomyBookings Affiliate Program for Instagram

EconomyBookings is an international car rental platform offering over 175,000 car rental opportunities with renowned providers, such as Hertz, Sixt, Europcar, Thrifty, and more, as well as local rental companies. 

Here is what you need to know about the EconomyBookings affiliate program:

  • 60% revenue share
  • $20.66 average order value
  • 30-day cookie lifetime
  • The program is available in about 20 languages
  • Available promo tools include:
    • Links
    • Banners
    • Search forms

Pros and Cons

ProsCons
Generous commission rates.Prior approval is required for some traffic types, including YouTube traffic, email marketing traffic, etc.
The program is available in 20 languages.
Worldwide geotargeting.

8. The Insubuy Affiliate Program for Instagram

If your target audience is interested in traveling around the United States, the Insubuy affiliate program can be the right choice for your content monetization. With over 20 years of experience in the market, Insubuy is a leading online insurance provider for trips in the USA. Insubuy’s website is available in various languages and offers all sorts of insurance products (from basic to extended policies) for international customers from around the world.

Here is what you need to know about the Insubuy affiliate program: 

  • Up to $150 commission
  • 30-day cookie lifetime
  • The program is available in 11 languages
  • Available promo tools include:
    • Links
    • Banners
      Screenshot of the Insubuy partner program landing page, showing the block with promo tools (specifically banners).

Pros and Cons

ProsCons
Generous commission up to $150.The reward is paid after the effective date of the insurance policy.
Traffic from social networks and messengers is allowed.Prior approval is required for some traffic types.
Worldwide geotargeting.

9. The FlixBus Affiliate Program for Instagram

FlixBus is a leading provider of long-distance travel in Europe with about 10 years of experience in the market. As of today, the platform covers over 26 countries and serves over 60 million passengers. FlixBus’ advantages for customers include low pricing starting at $2.99, free on-board Wi-Fi, carry-on and stowed luggage, and being one of the most extensive bus networks in the world. 

Here is what you need to know about the Flixbus affiliate program:

  • Up to 5% commission
  • $15 average order value
  • 30-minute cookie lifetime
  • An opportunity to be rewarded for future orders
  • Perfect for targeting English-speaking audiences
  • Promo tools include:
    • Deep link generator and links
    • Banners

Pros and Cons

ProsCons
Up to 5% commission.Purchases in the app are not commissionable.
Allowed traffic types include social networks and cashback projects.
Worldwide geotargeting.

10. The QEEQ Affiliate Program for Instagram

If your target audience prefers to travel by car, you can earn by promoting car rentals in over 100,000 locations around the world with the QEEQ affiliate program. QEEQ is an online car rental booking service with thousands of car rental options worldwide. The platform accumulates offers from international companies, such as Sixt, AVIS, Budget, as well as local providers, such as Ezi, Bargain, MegaDrive, etc. Customers can find all popular car types from economy class to luxury sports cars, as well as some unique options, such as motorhomes and two-wheelers. The Price Drop Protector will allow users to get a refund if the prices reduce even after they have made a booking.

Here is what you need to know about the QEEQ affiliate program:

  • Up to 10% commission
  • $450 average order price
  • 30-day cookie lifetime
  • The program is available in English, French, Spanish, Portuguese, Japanese, and Chinese
  • Promo tools include:
    • Links 
    • Search forms
    • Banners
      Screenshot of the QEEQ partner program landing page, showing the block with promo tools (specifically banners).

Pros and Cons

ProsCons
Many traffic types are allowed, including social network traffic.Commissions are paid 30-180 days after the car return dates.
With the Price Drop Protector, customers can rent a car at the lowest price.
API is available upon request.

Tips and Tricks on How to Promote Travel Affiliate Programs on Instagram

Affiliate marketing on Instagram has opened up opportunities for brands and marketers to work together. Here are some tips for an efficient affiliate marketing campaign:

  • Make sure your Instagram profile stands out. Choose a good name and relevant profile picture and write an informative bio.
  • Produce high-quality visuals to catch the attention of your audience.
  • Promote affiliate products through all types of content: posts, stories, reels, etc.
  • Try to build good relationships with influencers in your niche to increase your reach.
  • Use geo-targeting to help customers find out where something is located.
  • Write captions to drive engagement to posts. Make sure to add a CTA to encourage your audience to click your link!
  • Research your audience and choose the most relevant tags and hashtags for your posts.
  • When possible, use promo codes. People love discounts!

What Is the Best Travel Affiliate Program for Instagram?

When choosing the best travel affiliate program to promote for your Instagram audience, be sure to consider your audience’s interests. Do they like to travel by car, bus, or airplane? Do they need a recommendation of a good insurance provider? Also, be sure to check the offer terms, especially the allowed traffic types, before joining an affiliate program. Finally, it is very important to take advantage of Instagram’s algorithm to increase your reach during the promotion.

If you want to promote several offers at once, it can be a great idea to join Travelpayouts. You will get access to over 100 brands in a single dashboard and be able to use beautiful and optimized tools to drive conversions.