Earn on Tours and Activities Worldwide With Viator

Alexandra Belski Alexandra Belski
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With Viator, a Tripadvisor company and leading booking platform for tours and attractions, partners can promote activities to satisfy their audience’s wanderlust. Until September 30, 2023, Viator is offering a special 8% reward rate for all partners (the usual rate is 6%). Read our review and join the Viator Partner Program.

Earn on tours and activities worldwide with Viator

About Viator

Viator is an online booking platform for incredible experiences around the world. As a Tripadvisor company, Viator has access to the world’s largest selection of high-quality tours and activities from must-do moments to who-knew discoveries.

Screenshot of the Viator.com main page showing group of joyful people taking a selfie near the car.
The Viator.com main page

Viator highly values the time of their clients, so the team ruthlessly focuses on quality and offers story-worthy experiences that won’t leave anyone feeling indifferent. The range of products is incredibly diverse:

  • Tours and sightseeing
  • Cruises
  • Art and culture
  • Food and drink
  • Outdoor activities
  • Classes and workshops

In addition, Viator also offers tickets and passes to popular landmarks as well as travel and transportation services, such as bus tours, day trips, and more. On their website, clients can filter activities by type, price range, duration, time of day, rating, special promotions, and more.

Screenshot of Viator's catalog page with tours and activities in Las Vegas.
Tours and activities in Las Vegas

On the activity page, clients can view videos and photos of a specific tour or landmark, read a detailed description of the experience, and see customer ratings and reviews.

Advantages for Customers

  • Over 345,000 incredible activities worldwide
  • Lowest price guarantee
  • Millions of reviews from satisfied customers
  • 24/7 award-winning customer support
  • Free cancellation and various payment options
  • Multilingual website available in 12 languages
  • Reserve now and pay later allows clients to secure activities they won’t want to miss
Screenshot with block with top attractions on Viator's main page
Block with top attractions on Viator’s main page

Viator Affiliate Program

Pre-approval is required for partners to join the program. While the Viator website is available in 12 different languages, Viator only accepts affiliate sites in English. Upon request, partners can receive account support from the in-house expert team, as well as creative images and insights for your blog content. 

Advantages for Partners

  • Strong conversion rates — 8% from each sale until September 30, 2023 (the usual reward rate is 6%)
  • High average order value — $50
  • 30-day cookie lifetime
  • Weekly deals and offers
  • Great variety of partner tools for sites, blogs, social media pages, and other projects. Links and widgets that have a 39.5% conversion rate are an excellent addition to partner links (find out more about widgets in our post).
  • Regularly updated list of popular destinations. You can find this list on the partner program page in the Travelpayouts account or in our emails about the brand.

Join the Viator Partner Program to receive an increased reward, 8% from the product’s price.

8% revenue
$50 average price
Join today

Top Booked Destinations

Top 20 Destinations Booked by US Travelers

  • Amsterdam
  • Barcelona
  • Boston
  • Cancun
  • Charleston
  • Chicago
  • Florence
  • Las Vegas
  • Lisbon
  • London
  • Maui
  • Nashville
  • New Orleans
  • New York City
  • Oahu
  • Paris
  • Rome
  • Salem
  • Savannah
  • Washington DC

Top Destinations Booked by UK Travelers

  • Amsterdam
  • Barcelona
  • Budapest
  • Dubai
  • Dubrovnik
  • Edinburgh
  • Florence
  • Krakow
  • Las Vegas
  • Lisbon
  • London
  • Marrakech
  • New York City
  • Oahu
  • Paris
  • Prague
  • Reykjavik
  • Rome
  • Tenerife
  • Venice
  • York

Join the Viator Partner Program and earn 8% from each sale instead of 6% (until September 30, 2023).