google tag manager — Travelpayouts Blog – Travel Partnership Platform

Posts with tag: google tag manager (2 results )

How to track outbound link clicks in Google Analytics

It’s always useful to understand where users go from your blog. If you need to direct them to one of your advertisers’ websites to incentivize a purchase, such an understanding is absolutely crucial. After analyzing your outbound link clicks, you can calculate the conversion rate and evaluate how efficient your links are.

September 9, 2020

How to Analyze Your Audience and Calculate Conversion Rate With Google Tag Manager

Many webmasters work with informational websites on a basic level. They update content, develop usability and work with social networks, but never pay attention to analytics. In this article, we’ll discuss Google Tag Manager, a must-have instrument for any webmaster, that makes it easier to work with Google Analytics.