Tips
6 min.
0
How to Measure Email Marketing Performance – Checklist
With email marketing being the most reliable form of communication for 77% of consumers, sending a newsletter is essential to growing brand awareness and building an audience. To achieve your marketing goals, it’s important to closely monitor email newsletter analytics and adjust your campaign along the way. In this post, you’ll find the main indicators that help improve the performance of email marketing.
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Tips
6 min.
0
How to Write a Follow-up Email After Receiving No Response
A successful email marketing campaign often extends beyond writing one letter to your prospect. With an average email open rate of 18%, following up is a great way to ensure that you get your message through to its intended recipient. Following up also allows you to improve or correct previous pitches and write more efficient emails, which create urgency, provide more context, etc. To do this, you will need to learn how to draft a powerful follow-up email when you receive no response and persuade your leads into taking action. This guide explains the importance of following up and presents the best practices for writing email sequences.
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Tips
9 min.
0
Your Ultimate Guide to Creating an Email Workflow
Email marketing is a powerful communication channel for many businesses, as it allows you to drive traffic, generate leads, collect feedback, and more. It’s also financially rewarding and can lead to earnings of up to $40 for every dollar spent on your campaign. This is where email workflow automation comes into play. Use your workflow to nurture leads and convert them into clients, while you focus on more important tasks. Read on to learn more about email workflow management and get some email workflow templates to start off.
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Tips
9 min.
0
Email Marketing: How to Grow and Segment Your Email List
Email marketing is an old-fashioned, but very efficient, channel of communication with audiences. It allows businesses to reach customers directly in their mailboxes and stay in touch. What’s more, its efficiency is increasing, as 78% of marketers have witnessed higher email engagement over the last year. In this post, you’ll learn how to build your first email list, keep it clean, and get email list segmentation best practices.
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